PowerUP, where marketing becomes the game.

We know how to create activations that raise awareness for major causes—advocating in the right form, through the digital social spaces where younger generations spend their time. Join #TeamWater along with @MrBeast, @MarkRober and many more creators from around the world and help change lives. Visit www.teamWater.org to get involved.

We master the art of transposing films and series into unforgettable game moments — creating unique experiences that immerse players in unparalleled narrative universes, right at the heart of Roblox and Fortnite.

PowerUP develops unprecedented brand activations using unequalled custom-coded devices, seamlessly integrated into the core gameplay of curated, top-tier Fortnite experiences.

We’ve mastered the art of translating games, films, and series to the Roblox and Fortnite ecosystems—turning core assets into playable and deeply immersive experiences.

PowerUP translates brand values into authentic, high-impact Fortnite and Roblox experiences—blending rich gameplay, innovative mechanics, and seamless, efficient integration.